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Shaping the Future of Brand Protection with INTA’s Leadership Community

  • Tony Kirsch
  • October 10, 2025
  • 1 min. to read
Shaping the Future of Brand Protection with INTA’s Leadership Community

The Brand Safety Alliance (BSA) is pleased to once again participate in the International Trademark Association’s (INTA) 2025 Leadership Meeting, taking place November 18–21 in Florida, USA. 

As an invitation-only gathering for INTA’s leadership community – including committee members, Board representatives, government officials, and industry leaders – the meeting offers a unique forum to discuss critical issues shaping the global IP landscape. 

It is also a great opportunity for the BSA to engage directly with key decision-makers in trademark and brand protection. With the next round of new TLDs approaching and online threats continuing to evolve, GlobalBlock remains a timely and powerful solution for proactively protecting brand assets and ensuring a safer internet environment for businesses and consumers. 

Jason Loyer and Ben Anderson will represent the BSA at INTA Leadership. Our team will be exhibiting at the meeting with a dedicated booth and exclusive giveaways for attendees. We look forward to connecting with INTA’s leadership community and showing how GlobalBlock helps rights holders move from defensive registrations to proactive blocking. 

If you’ll be in Hollywood for the Leadership Meeting and would like to connect, please visit our booth or contact us at hello@brandsafetyalliance.co to arrange a time. 

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Meeting the IP Community at INTA TMAP Baltimore

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Strengthening Connections and Boosting Registry Health in Asia Pacific

  • Tony Kirsch
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From the early days of the Brand Safety Alliance, response to our mission from registries, registrars and brands in the Asia Pacific region has been strong. Many registries have chosen to participate in GlobalBlock and are recognizing the benefits of stronger brand and IP defenses in improving registry health and protecting internet users by proactively stopping abuse before it occurs. In the coming months, our commitment to this community ramps up through several events in partnership with the Asia Pacific Top-Level Domain Association (APTLD). The BSA’s Leona Chen-Birkner will present a webinar to APTLD members, before giving a presentation at the upcoming APTLD90 meeting in Ulaanbaatar, Mongolia in September.