For years, defensive domain portfolios have been a cornerstone of online brand protection strategies. The logic is simple: register domains that match your brand, product, or campaign before someone else does—especially bad actors looking to imitate your business or exploit your reputation for profit to sell you overpriced domains.
In some cases, brands also have defensive domains that have been recovered through dispute processes, effectively calculating that the cost of ongoing ownership for the domain is better than risking abuse again.
However, this approach comes with significant downsides. Managing, renewing, and paying for unused domains year after year adds unnecessary cost, complexity, and risk to your portfolio.
For many brands, these domains are a burden rather than an asset. They’re rarely used, yet they linger in portfolios indefinitely – kept alive by fear, outdated advice, or the lack of time to review and purge them effectively.
The result? Bloated portfolios that inflate annual expenditures without delivering real return.
But what if you could release domains you don’t need, without sacrificing security or opening the door to bad actors, effectively;
- Protecting these domains from falling into the wrong hands.
- Access them whenever you need them in the future.
- Eliminate the ongoing cost of ownership.
Welcome to GlobalBlock’s Priority AutoCatch feature.
How Priority AutoCatch Works
But the protection doesn’t stop there.
Priority AutoCatch continues to scan every included namespace and if a domain that was previously unable to be blocked becomes available, GlobalBlock seizes it and adds it to your service at no additional cost.
What’s more, this happens before the name becomes available for other registrars or drop catching services, potentially helping you to save time and money on key name acquisitions.
With Priority AutoCatch, there’s no need to hold onto domains you don’t want or need “just in case.” You can let go of unnecessary registrations while maintaining peace of mind that your brand remains secure.
It’s another way GlobalBlock helps streamline domain management for brand owners—saving you time, money, and stress while keeping your digital footprint protected.